DOMAIN NAME OPTIMIZATION CONSULTING
DOMAIN NAME OPTIMIZATION CONSULTING - CHOOSING THE CORRECT DOMAIN
NAME FOR YOUR BUSINESS WEB SITE
When choosing a domain name for your web site many of
us business owners suffer from delusions of grandeur and believe web
surfers will type in our business name to find us on the major search
engines. The problem is only major companies can get away with choosing
their exact business name to be their domain name for their web site.
When people search for Wal-mart, McDonalds or Amazon they type in their
actual names but this is not the case for most small businesses unless
they have been in existence for years. For the average small business
with a web site, one should choose relevant keyword phrases for the
domain name for ones web site. Ask yourself what keywords would someone
type in to find what I am selling? Then take one of the keywords and
work it into your business name. For instance: if the business name
is Java and Java is an optimization positioning consulting business,
then you might want to make your domain JavaOptimizationConsulting.com
or JavaPositioningConsulting.com. This way the name of the business
and a major keyword that people will use to find you is included in
the domain name.
Descriptive Keywords In The Domain Name Will Make You More Money
Now don't misunderstand Java Optimization, in this scenario
we would want you to buy Java.com and JaveOptimization.com. This way
you own your company domain name Java.com and you also own a descriptive
domain name JavaOptimization.com. Java.com is easier to remember for
human beings but for the search engine placement JavaOptimization.com
is more descriptive so it will list better on the engines.
Take our domain name Javasearchengineoptimizationpositioning.com.
Some web site owners and marketers would say we are crazy to have such
a long domain name yet they fail to see the reason behind this. This
domain name is an extremely descriptive one that explains exactly what
we do. We could cut it down and choose to use this domain name JSEOP.Com
or JavaSEOP.com. Ask yourself which is easier to remember? Were not
saying that ours is easy to type and remember but it will rank very
well on the search engines if our site is fully optimized. The point
here is you get a big boost in the rankings on the major search engines
by having a very descriptive domain name.
Buy A Few Descriptive Keyword Domain Names Describing Your Business
Before Your Competitors Do
The bottom line is you want to choose the exact domain
name of your business if you can, such as ours, KeyConsultingGroup.Com
but we also want to own a few very descriptive domain names that utilize
our most targeted keywords such as the following:
Javasearchengineoptimizationpositioning.com
Javasearchengineconsulting.com
JavaOptimizationPositioning.com
Javawebsiteoptimization.com
We might even buy these to separate the keywords to better
optimize the names.
Java-Search-Engine-Optimization-Positioning.com
Java-Search-Engine-Consulting.com
Java-Optimization-Positioning.com
Java-Web-Site-Optimization.com
In the long run you will kick yourself if you don't own
a few of these. Other people will buy them and steal your search engine
traffic. Some individuals surfing the web will believe these businesses
are yours by the name words being the same. Choose your name wisely
because it can be the difference in proper branding and proper positioning
on the major search engines. If you don't buy these names your neighbor
will and then you will have to attempt to buy them from the neighbor
who will charge 10 times as much later in the game.
Some things need to be left up to the Pros and choosing
your Name is one of them whether you have a current company or you are
planning one. Give Java a call at 610-259-8355 and let our family help
your family. We will give you all the time on the phone you need. Get
your questions together and call.